Hey there, and welcome! I’m a Creative Director with a passion for crafting bold brand stories and designing experiences that truly connect. I’ve worked with global brands and emerging companies to shape identities, lead campaigns, and build engaging experiences across the omni-channel.
Right now, brands are at a pivotal moment—technology is reshaping the way they connect with people. AI, mobility, conversational interfaces, and machine learning are no longer optional. As marketers, we need to move beyond buzzwords and prove measurable business impact with these emerging technologies. It’s not about the latest tools; it’s about strategic, quantifiable growth. I love helping brands tap into this potential and redefine how they engage with their audiences.
For me, it’s all about blending strategy with execution—turning data, emerging tech, and creative vision into work that moves people and delivers real results. Whether it’s developing user-centered digital solutions, shaping brand strategy, or leading cross-functional teams, I’m all about creating work that resonates.
Feel free to look around my portfolio. I’d love the chance to connect and share more about my work and ideas with you!
AREAS OF EXPERTISE:
• Creative leadership & vision
• Cross-functional collaboration & mentorship
• Omni-channel marketing & campaigns
• User-centered UX/UI
• Brand strategy & positioning
• Data-driven creativity & insights
• Content strategy & storytelling
• Business development & growth
• Creative operations & management
• Emerging technology solutions
• Creative leadership & vision
• Cross-functional collaboration & mentorship
• Omni-channel marketing & campaigns
• User-centered UX/UI
• Brand strategy & positioning
• Data-driven creativity & insights
• Content strategy & storytelling
• Business development & growth
• Creative operations & management
• Emerging technology solutions
PAST CLIENTS: Google, Hewlett Packard, Activision, Intel, Disney, Samsung, FOX, CB2, Panasonic, and more.
Please feel free to reach out to me should you have any questions or need help on any of your projects at httcreativedesign@gmail.com.
View my credentials: Download here (PDF)
NOTABLE IMPACT & HONORS:
Award-Winning Brand Vision: Spearheaded the LAXisHappening campaign for LA World Airports, a multi-channel initiative spanning digital, experiential, and out-of-home executions. Earned PRism, ADDY, W3, and IAC Awards while generating 360M+ impressions and 850K+ engagements, significantly boosting public awareness.
Driving Product Engagement: Led the Google Chromebook Launch, achieving 6.5K+ signups and 25K+ site visits within three months through a data-driven digital strategy.
Innovating Digital Experiences: Transformed HP OMEN & HP.com, implementing user-centric design that drove an 88% increase in online sales.
Omni-Channel Brand Growth: Reimagined SoCalGas’ brand presence, driving a 143% surge in mobile adoption and a 400% rise in rebate participation through an integrated marketing strategy.
Pioneering Consumer & Digital Innovation: Designed award-winning digital experiences for Intel, including the Intel Consumer Website and Digital Drag Race Online Competition, recognized with W3, WebAwards, and ADDYs.
Industry-Wide Recognition: Honored with multiple ADDYs, PRism, W3, WebAwards, and Interactive Media Awards for delivering innovative brand experiences and standout campaign success.